Loss of Firmness & Sagging
This concern becomes noticeable when the skin gradually loses its natural elasticity and firmness, resulting in sagging around areas such as the cheeks, jawline, and neck. Over time, the skin ’ s support structure—made up of collagen, elastin, and fat layers—weakens, causing it to appear looser and less defined. This process is a natural part of aging, but it can also be accelerated by factors like sun exposure, pollution, and lifestyle habits such as smoking, poor diet, and inadequate skincare. As these changes occur, facial contours that were once sharp and youthful may start to soften, creating a tired or aged appearance.
Why does it happen?
Loss of firmness and sagging occur primarily because our skin gradually loses two vital proteins—collagen and elastin. Collagen provides structure and strength, while elastin gives the skin its ability to snap back into place. As we age, our bodies naturally produce less of these proteins, causing the skin to become thinner and less resilient. This slowdown begins as early as the mid- 20s and accelerates over time, making the signs of aging more noticeable.
External factors play a huge role in speeding up this process. Prolonged sun exposure, for example, breaks down collagen fibers and damages the skin ’ s structural integrity, leading to premature sagging. Pollution, stress, smoking, and even poor diet can also contribute by creating free radicals that damage skin cells. These environmental aggressors weaken the skin ’ s ability to repair and renew itself, further amplifying the loss of elasticity.
Additionally, changes beneath the skin ’ s surface add to the problem. As we age, the fat pads that give our face its youthful plumpness begin to shrink and shift downward. Muscle tone decreases as well, which affects how tightly the skin adheres to the underlying structure. All these factors combined result in sagging skin and a less defined facial contour, particularly around the jawline, cheeks, and neck.
How can you treat it?
Skin-tightening treatments, radiofrequency therapy, microneedling, and collagen- inducing facials are excellent options. At home, firming serums, peptides, and SPF can help maintain skin strength.
We suggest you do this treatments
- HIFU High-Intensity Focused Ultrasound – it jumpstarts your skin ’ s natural collagen and elastin production, resulting in a firmer, smoother, and more lifted appearance over time.
- NeoLifting -We use the most effective moisturisers or oils tailored to your skin type, ensuring optimal hydration and nourishment.
- Eye Revive – Specifically created with critical logic in mind and a complete understanding of anatomical structures of this region, their physiology and patterns of muscle engagement to give you a working instrument for lasting, sustainable results.
